Strength · Logged.

Plan written.Sets logged.Progress reviewed.

A coaching platform for strength athletes and their coaches. You build blocks and set your own rules. Your athletes log in the gym, even without signal. You both see plan versus actual.

Coaches

30 days with one athlete. Then monthly billing per athlete or as a package. See the price table for all plans.

Start 30-day trial More about the coaching app
Athletes · Free

Log solo or with your coach. No card, no trial clock.

More for athletes
No setup feesCancel monthlyHosted in the EU
MinimizeDeadlift Day11:16Finish
Deadlift
7/7 sets · 1.2 t volume
W160×88
W2140×33
W3220×11
4255×11
5295×11
6325×11
7340×11
Add set
Coach Hub · SyncSynced
Deadlift Day7/7 sets
New recordDeadlift 350 kg
Built for
PowerliftingBodybuildingStrongmanHyroxCrossFit
Logged per set
WeightRepsTimeDistanceRPERIRCaloriesInclineMachine levelWarm-up setsTargetsSet notes
From the coach
Laurence "Big Loz" Shahlaei

Europe's Strongest Man 2016
Multiple-time WSM finalist

Laurence "Big Loz" Shahlaei

Strength coach to World's Strongest Man and World's Strongest Woman champions

Including Mitchell Hooper, Andrea Thompson and Rebecca Roberts.

I can review how an athlete performed in previous blocks right alongside the block I'm building. That context is incredibly useful when planning what comes next.

Even on long flights or with a poor internet connection, I can keep working on it offline.

01Workflow

A week with Ironstead.

No graveyard of Sheets, Notion and WhatsApp. One flow that coach and athlete share in the same app.

01Plan
01

You build the block.

A template or a multi-week block, with a fixed weekly ramp or a reset. You set your own coaching rules, globally, per group or per athlete.

Coach
02Log
02

Your athlete logs in the gym.

Sets, load, reps, RPE or RIR, right in the workout. Even without signal. Once the connection is back, everything syncs on its own.

Athlete
03Sync
03

Ironstead puts plan against actual.

Session, records, history and feedback reach you once the session syncs. Fatigue and session RPE included.

Automatic
04Review
04

You decide the adjustment.

You check the data, message the athlete in the chat and set the next adjustment. The AI flags possible rule violations, you decide.

Coach
02Features

From plan to last rep.

Everything coach and athlete need, in one place.

Offline-first

Live tracking, even offline

Athletes log sets, RPE or RIR and rest right in the workout, fully offline. Everything syncs automatically once they're back online, and you see the session right after they finish.

Your rules
RuleSquat volume per week < 22 sets
WarningWeek 3 · 24 squat sets planned
Advisory · never blocks · you decide

Plan builder with AI review

You set your own coaching rules, globally, per group or per athlete. As you build a plan, an AI pass checks it against those rules and flags advisory findings as info, warning or error before you publish. It never blocks the athlete or you.

Blocks & weekly progression

Build multi-week blocks per athlete and set a fixed weekly ramp, for example +2.5 kg per week, or a reset across the block. PRs are detected and tracked automatically.

Progress analytics with an AI assessment

The progression board shows volume, e1RM, adherence, ACWR and RPE. The optional AI assessment requires the athlete's AI opt-in and serves as working material: you review and decide.

All features for coaches
03Two roles

Coach and athlete. One app.

A coach is an athlete too: one account, the same app, plus coach tools. Self-coaching included.

Coach Hub

Roster, rules, records. At a glance.

Active and waiting athletes, daily volume relative to the pool, open topics in the inbox. From here you build templates, rules and blocks.

More about the coaching app
Workout

Log without thinking about it.

Warm-ups calculated for you, previous values, RPE or RIR, rest timer, supersets. Records are detected on finish, the signal can drop.

More for athletes
04Pricing

Packages that grow with your roster.

Pay per athlete or choose a package for your team. The trial runs 30 days with one athlete.

First athleteYour 30 days start.Your trial waits until then. 1 athlete, €0, no card.
Day 30 or 2nd athleteYou book seats.A second athlete waits in the queue until you book seats: €10 per athlete or a package. Invoice with VAT via Paddle.
Change or endYou adjust your package.A larger package applies at once and is prorated. A smaller one applies from the next charge. Cancel monthly.
  • Not included
  • Minimum term or setup fee
  • Auto-renew after the trial
  • Fees for plans, exercises or your athletes' own access
05FAQ

Before you ask.

How are athletes counted?
We only count active connections. Paused or disconnected relationships take no seat. Up to 6 athletes you pay per athlete, above that you choose a package.
What happens after the 30 days?
You are billed once you book seats. A second athlete during the trial waits in the queue until then. No card at sign-up, and we email you well before the trial ends.
Can I cancel?
Any time, to the end of the paid billing period. Fastest in the dashboard under Subscription, or without signing in through the "Cancel contracts here" link at the bottom of every page. No minimum term.
How is athlete data handled?
The primary app infrastructure is operated at Hetzner in the EU. AI reviews process training data in a configured EU region. Structured identity fields such as name and email are excluded from the AI prompt; free text can contain details entered by users themselves.Privacy policy
How safe is athlete data?
Access is tied to roles and active coach-athlete relationships. AI features that use athlete data, such as reviewing a training plan, require the athlete's opt-in. Coach rules are analysed when the coach saves them. Data exports and account deletion can be started from the account.

Write a plan today. Start today.

30-day trial with 1 athlete. No card. No auto-renew surprises.

Ironstead - Coaching for strength athletes